Social bookmarking is like a quiet, clever sister among her fancy Web
2.0 siblings. YouTube and Facebook are so much fun; they get all the
attention. But the social bookmarking services are in many ways much
more useful for most people and they are equally social (or at least
they could be).
DiigoDiigo is fun! It is my absolute favorite. This service has an enormous amount of tools and features — it is more than a bookmarking service, it is a complete tool for online research.
Delicious
Delicious is owned by Yahoo. It is by far the most popular social bookmarking tool out there, but it is not
rich in features. It is easy to use, though, and has a huge community,
which makes it a very valuable tool. Furl
Furl is part of the Looksmart family and has been around forever (like Delicious, Furl launched in 2003).
It has a solid security policy (the importance of this has been highlighted after Ma.gnolia crashed and lost most of the boomarks of its users) and advanced sorting, searching and editing tools.
Mister Wong
Mister Wong is developed in
Germany and is Europe’s largest bookmarking service. Though it started
in German, Mister Wong is now available in English, Russian, Chinese,
Spanish, and French. 
Simply is another old-timer in the
world of social bookmarking. Unlike Furl , Simpy hasn’t updated its look
much. This gives it an odd but cute retro look. This does not
compromise ease of use, though.
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